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  SERVICE ABOVE SELF
: How2


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Headline #2
The complete Guide to forming Rotaract clubs will soon be available from the Community-based and Campus-based links.

Because so few Rotarians even know or understand the Rotaract programme, the First Step is for your club to become informed of Rotaract's value to the five distinct segments that benefit from Rotaract :.

So who benefits from having your club sponsor Rotaract in your community?

(1) your Rotary club,
(2) your fellow members,
(3) your community's business owners and managers,
(4) the community at large, and
(5) the young 18-to-30 year-old adults who become members of Rotaract clubs.

The specific value of Rotaract to each is outlined at the accompanying links: "Why
Rotaract?"

OF GREAT IMPORTANCE:

This should NOT be a long, drawn-out process. The objective should be to generate interest, support and involvement for a new Rotaract club in one month or less! To do this most effectively, up to three consecutive weekly meetings should be devoted to the promotion of Rotaract and the development of support amongst Rotarians, local business and professional leaders, and young adults.

The First Step in this process is to have the Community Service Lane Chair identify a Rotarian in the club who is eager to take on the project of sponsoring a Rotaract club, and who is willing to act as the ongoing liaison and link between the two clubs once the Rotaract club is organized.  Hopefuly this person will attract other Rotarians in the club to support this effort; there can never be too many mentors to an active and enthusiastic group of young adults who want to learn the "how to's" of community service.

Once the key leader has been identified, the Second Step is for the Community Service Director then takes the project idea to the club Board of Directors for approval.  At this meeting, the value of a Rotaract club [see:  Why Rotaract?] to the community, to the club, to its members and to the community should be identified.   As well, the basic responsibilities of the Rotary club toward the Rotaract club and its members should be enumerated, which includes any possible financial contributions that could be expected over time to ensure the health and development of the Rotaract club and its membership.

Once the club's Board of Directors has approved committing the club's time, energy and resources to establishing a Rotaract club in its community, then three consecutive weekly meetings of the club should be scheduled to bring the understanding of the value of Rotaract to the club, to community  and business leaders, and, at the third meeting, to young adults interested in focusing on community service

The Third Step is to hold the The FIRST  MEETING which  focuses on development of internal club support for reaching out to non-Rotarians; and is devoted to explaining the goals and value of Rotaract to the club membership.  The speaker should be a recognized district leader who is identified as most knowledgeable and interested in promoting Rotaract, S/He answers all members' questions about Rotaract to generate club member support for reaching out into the community to seek and identify prospective members.  But recognize from the outset that the best way is to generate support will be to reach out to non-Rotarian business, professional community and government leaders to come to the second week's meeting, where the topic of the presentation will be, "How to Create Better Employees."   There can be few community leaders who will not respond favorably to wanting to hear this presentation.  Active and energetic support by club members to reach out to their non-Rotarian contacts, friends, neighbors and those with whom they do business during that week should ensure a record turnout at your second week meeting.  And since this is designed to provide the Non-Rotarian leaders with infomration of value to them, there is no reason why the guests should not bear the cost of their own attendance, whatever the meal cost.  

The Fourth Step is to hold the SECOND MEETING  which focuses on the value of a young adult service club to EMPLOYERS and COMMUNITY LEADERS.   She speaker shows that promoting young adult involvement in and ocmmitment to community service and helping others makes for better emplyee performance and outlook toward customers or clients as members of THEIR community.  Professional development and advancement from mentoring opportunities by association with Rotarians is an additional value that employers receive withuout dditonal cost to them.  And young adult ROTARACT club members  broaden their personal experiences through regional and interntional Rotaract and Rotary contacts and events.  The beneifit to the entire community of the presence of a strong  group of community-minded young adults who are buiding their own character as they particpate in community service activities becomes evident.  

At the conclusion of that second meeting, the assembled business and comunity leaders are invited to return the following week with their best employee tor favorite young adult relative or friend.   Again, that meeting should be at no cost to the club, as the non-ROtarian community leaders will be responsible for their own and their sponsored employees' meals.

The Fifth Step is the THIRD MEETING and is devoted to speaking to the young adult prospective Rotaractors,  employees, yong relatives or frinds alike.  They hear a presentation that focuses on the value of Rotaract to the young people themselves.[ See WHY ROTARACT for ROTRACTORS ]  At the end of the presentatjon, the young adult guests  are invited to follow up by pledging to meet each other at a time and place of their choosing, usually within a few days or a week at most.  It would be helpful if a Rotarian can offer the use of a convenient place of business that would be appropriate for them to meet, such as an office board room or a local restaurant.

Thereafter......
Well, that's the good news. Read on!
From that point forward, The hardest part may be the Sixth Step --- staying out of the way and just being available for guidance as needed. The actual work of organizing can be handed over to the Rotaractors themselves.... they are old enough to run their own show, will be more successful if allowed to do so!

The Seventh Step of the Rotaract organizational process is having the club leadership meet with the new Rotaractors as often as is needed to establish their own bi-weekly format immediately and helping to organize their club.
The new Rotaractors should be provided guidance regarding the structure of Rotary and the opportunities afforded by a Rotary connection, and that they will be able to operate as independently as they like as long as they adhere to Rotary pinciples.
They should be assured that they will have the support of the sponsoring Rotary club as needed, and will have a liaison Rotary member to rely upon at all times along with a committed Rotaract Committee of club members to back up the Club Advisor.
The Rotarians chosen for these mentoring roles should be both sensitive to the identities of young adults and also sound in their knowledge of Rotary, for these "Twenty-somethings" more often than not will have little or no knowledge of Rotary's traditions, accomplishments, and role in the community.

The new ROTARACTORS should be encouraged to have access to ongoing Rotarian guidance to help them focus on the community service program of Rotaract as well as to participate in Rotary activities and service projects.
Thus, the new Rotaractors -- especially the new Rotaract leadership -- should be invited as well to your regular Rotary club meetings as well to give them a sense of familiarity with your Rotary members and your club activities.

Finally, the new Rotaract club should have an appropriately planned initial charter presentation event, to which not only all Rotarians, but also all of the non-Rotarian businesspeople who sponsored new Rotaractors are invited.

It is at this time that the sponsors of the new Rotaract club members, should be recognized for their support of your club's service project to establish a new Rotaract club in your community.
..... And, if ever there was a time to invite such supporters to join you in your club, this is the time to do so, when you have honored them for their outstanding contribution tothe future of your community!

Thus the process of establishing a Rotaract club in your community can be accomplished with a well-organized committed group of Rotarians dedicated to future growth and expansion of the Rotary ideal of "SERVICE ABOVE SELF".
Here's how it works:

There are seven simple steps to take in forming a Rotaract club.

The First Step is to have the club's Board of Directors discuss the requirements, process and involvement necessary (preferably with a District Rotaract leader present), and then determine to sponsor a new Rotaract club in your community.
A month of regular weekly meetings should be blocked out to initiate and generate community support for the project.

A Rotarian familiar with Rotaract should be scheduled as your primary speaker of Week One to introduce and explain Rotaract to all your club members.

The speaker should focus on the value of Rotaract to the members and the role of the club to provide more and better service to your community. The key element is to convince members that having a strong young arm of Rotaractors can be a blessing to the sponsoring Rotary club just by its very existence. Helping young adults to
a) Explore and stretch their own abilities,
b) Understand the value of giving back something of themselves to their community, and
c) Develop better professional skills ---
all whilst offering them the opportunity to learn and practice leadership in a group of likeminded persons of their own age group.
This mentoring opportunity should lead to the club to enthusiastically embrace a community service project that can promise to be a permanent structure enhancing your club's presence in your community.

The Second Step is to challenge your entire club membership to go to NON-Rotarian business owners and managers and to invite them to attend a special club meeting.
Sufficient time should be allotted for answering all members' questions about Rotaract to their satisfaction.
A suggested format for contacting non-Rotarians is contained in the link: Business Survey Form

You should give your membership enough time to make multiple contacts to ensure a large turnout for this employer focused event. Thus, it is suggested that the meeting with non-Rotarian employers should be scheduled two weeks after the first, in Week Three.

This is an action process for all the club members to invite non-Rotarian community business and professional people to attend a special informational meeting of your club on the topic "How to Create Better Employees" ——-- a topic which should be of interest to all employers! --- and which should generate immediate positive response from the general business community.

The second weekly meeting is best used as a Club Assembly to share ideas, names, community contacts, and ideas regarding both employers to contact and potential young adult Rotaractors. This should stimulate greater responsiveness from club members to participate fully in this outreach project.
Each Rotarian should come to this second meeting with the names of at least three types of young people that they know personally: children or grandchildren; employees, and children of friends. From this compiled list should come more than enough names to contact.

Just thinking about all of their own young adult contacts should provide plenty of table topic and should lead to additional suggestions of potential Rotaractors between the ages of 18 and 30!


By the way, the issue of meal costs should be discussed and determined: does the club pick this up as a community service expense?
Or should you emphasize the value of this event to the employers by asking them to pay for their own meal....?
You should have no difficulty in asking the business people to pay; after all, THEY are to be the primary beneficiaries of your Rotary club's reputation, knowledge and organizational resources in your community.

The Week Three meeting of your club is Step Three, when you put our club on display for invited guests. Guests shoud be divided equally amongst tables with experienced and new Rotarians spread out evenly to make guests feel most comfortable and to generate conversations along the lines of community service and youth development.

After briefly descibing the history and impact of Rotary community service locally (and globally), the speaker should focus on the value of Rotaract to the employer
--- Of how their employees' involvement in community service, social and professional development activities as members of a Rotaract club in your town will lead to their better performance on the job and greater interest in customer service.

The speaker emphasizes how employees will improve their performance by improving their attitude, by helping them become more sensitive to your local community, and how that gives their businesses a more positive image to their customers and clients.
The speaker further notes that involving young adults ("Twenty-somethings", "GenXers" or "GenYers," as they are called, since Rotaract covers all young adults aged 18 to 30) in community service is valuable in many wasys:
Rotaract increases their self esteem,
Rotaract teaches them leadership skills,
Rotaract offers them both mentoring and networking opportunities, and
Rotaract exposes them to the complex array of needs that exist in their community and the relationships and programmes that work to improve the community.

Step Four is to challenge the guests —— and Rotarians alike —— to invite them to return to the club the following week, each with their single best employee --- or the employee of their choice --- as their guest to hear how Rotaract will be of benefit to them as young adults.

Sponsorship of their employees into Rotaract sends a message to both those employees and the entire community that they as employers care about their community --- and so do their employees.
And those same employees are exposed to leadership opportunities that enhance their professional and management skills.
As well, employees associating with other community-minded young adults have superior networking and mentoring opportunities offered through association with Rotary and its community involvement and projects.

Step Four also includes challenging Rotarians to contact all of their own young adults they have identified and invite them to the Fourth Week meeting as well.
Additionally, there should be a follow-up contact to all the non-Rotarian business people who attended the Third Week meeting to remind them to attend this informtional meeting with their best employee the following week.

Again, as this is clearly an opportunity for business employers to enhance their own businesses, it is suggested they should absorb the cost for the meals themselves and their employees, as this also is a community service being offered by the Rotary club to them.

The Fifth Step of the Rotaract organizational process is to host the young adults at the Week Four meeting.
Here the speaker briefly describes Rotary's role and accomplishments, then focuses on the benefits of Rotaract membership to young adults just starting out on their career paths.
The opportunity to plug into the world's leading service organization in their own community, to network with their own peers, to be mentored by respected community leaders, and to have a relationship to Rotary and Rotaract contacts and activities worldwide ---
all this and more are offerd through Rotaract affiliation.


Those Rotarians and businesspeople who respond should bring more than enough young adults to the Week Four club meeting to form the nucleus of a dynamic Rotaract club.
At this meeting, the focus is almost entirely on the value of a Rotaract to the young people themselves —— fellowship and socializing, networking and mentoring, professional skill development and service.
If the speaker knows and believes the value of Rotaract to the young people themselves, he or she can communicate that information effectively and enthusiastically to them.


If you need additional information on this process, there is a detailed "Guide to Forming a Community-Based Rotaract Club" available on line to give you step-by-step instructions in forming a Rotaract club in your community. Following is the outline of the contents of that Guide:

STEP I: INITIAL INFORMATION and ACTION:
WHAT IS ROTARACT?

WHAT IS THE VALUE OF ROTARACT TO OUR CLUB? .... TO OUR COMMUNITY?

STEP II: INITIAL PRESENTATION TO THE SPONSORING ROTARY CLUB & CLUB APPROVAL

STEP III: BOARD OF DIRECTORS' APPROVAL TO SUPPORT ESTABLISHMENT OF ROTARACT

STEP IV: CANVASSING YOUR ROTARY CLUB MEMBERSHIP

STEP V: CANVASSING COMMUNITY BUSINESSES

STEP VI: INITIAL ROTARY CLUB PLANNING MEETING: THE INVITATION PROCESS

STEP VII: HOSTING THE INITIAL PUBLIC INFORMATIONAL MEETING --- FOR EMPLOYERS

INITIAL PARTICIPATION GOAL FROM BUSINESS LEADERS & ROTARIANS
STEP VIII: FOLLOW-UP BY ROTARY CLUB: IDENTIFYING PROSPECTIVE MEMBERS

STEP IX: SECOND INFORMATIONAL MEETING --- FOR EMPLOYERS AND EMPLOYEES

STEP X: INITIAL ROTARACT STEERING COMMITTEE PLANNING MEETING

STEP XI: INITIAL ROTARACT ORGANIZATIONAL MEETING

STEP XII: SECOND & SUBSEQUENT STEERING COMMITTEE PLANNING SESSIONS

STEP XIII: SECOND & SUBSEQUENT ROTARACT ORGANIZATIONAL MEETINGS

STEP XIV: INTERIM ACTIVITY BEFORE DELIVERY OF THE CHARTER

STEP XV: CHARTER NIGHT

STEP XVI: GETTING OFF THE MARK

HELPFUL HINTS I: CLUB SERVICE LANE ORGANIZATION

HELPFUL HINTS II: COMMUNITY SERVICE PROJECTS

HELPFUL HINTS III: RECRUITING NEW MEMBERS


A separate "District 7620 Guide to Forming New College Campus Rotaract Clubs" also is available.

Rotaractors are the Rotarians of the future....

Rotaract solves our "membership" problem by preparing our successors ....

There is no single project of greater importance to your club and to your community.

Rotaractors learn and test their leadership and service skills in an environment that generates new, young, dynamic, exciting ideas for the betterment of your community.

Through Rotaract, your contribution will continue long after your own years of community service have come to a natural end.

For more information, Contact:

Robert G. Ketron PDG 7620
Chairman, ACCT Rotaract Advisory Board , North America
rob.ketron@gmail.com http://www.ketron.org 410.464.2788

ACCT Rotaract President Navin Manchery-Valliappan
Rotaract Club of Downtown Washington, D.C.
rotaryrulz@hotmail.com 202.486.2767

Links to Rotaract materials:
WHY ROTARACT? from the ROTARACT/YOUNG ADULT PROFESSIONAL Perspective


Rotaract Formation Interview Form for Business
Rotaract Business Interview Form Prospective Rotaractor Info Form
Rotaractor Info Form 


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